Privacy Policy
Last update:March 15,2026
Applicable to: TikTok Mini Games published via BaiquanCulture
At Baiquan Culture ("we," "us," or "our"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, share, and safeguard information when you develop, publish, or play TikTok Mini Games through our services. It applies to developers, publishers, and end-users of games that utilize our publishing platform.
1. INFORMATION WE COLLECT
We collect information to provide and improve our services. The types of information we may collect include:
1.1 Information You Provide Directly
Account & Profile Data: When you register as a
developer, we collect your name, email address, company
name, and payment information.
Game Content: For end-users, we may collect game
scores, progress, achievements, and user-generated content
within the mini-game.
Communications: Information you provide when
contacting support or participating in surveys.
1.2 Automatically Collected Information
Device & Usage Data: IP address, device type,
operating system, unique device identifiers, browser type,
and mobile network information.
Game Interaction Data: How you interact with the
mini-game.
Location Data: Approximate location derived from IP
address.
Cookies & Similar Technologies: We use cookies and
SDKs to track game performance and user behavior.
1.3 Information from Third Parties
TikTok Platform: If you log in via TikTok, we may
receive your TikTok username, public profile, and
permissions granted through TikTok's API.
Advertising Partners: Aggregated data from ad
networks to measure campaign effectiveness.
2. HOW WE USE YOUR INFORMATION
We use the collected information for the following purposes:
Provide & Maintain Services: To operate mini-games,
track scores, enable multiplayer features, and process
payments.
Analytics & Improvements: o understand user
behavior, fix bugs, and improve game design.
Advertising & Personalization: To serve relevant ads
and measure ad performance.
Developer Support: To assist developers in
optimizing their games and complying with platform
requirements.
Legal & Security: To detect fraud, enforce our
Terms, and comply with legal obligations.
3. SHARING OF INFORMATION
We may share your information in the following circumstances:
With TikTok: As necessary for mini-game
functionality and to comply with TikTok's Developer
Terms.
Service Providers: Third-party vendors who assist us
with hosting, analytics, payment processing, and customer
support.
Advertising Partners: Ad networks and measurement
partners to deliver and optimize ads.
Business Transfers: In connection with a merger,
sale, or acquisition.
Legal Requirements: If required by law or to protect
our rights.
4. DATA RETENTION & SECURITY
We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. We implement reasonable security measures to protect your data, but no method of transmission over the Internet is 100% secure.
5. CHILDREN'S PRIVACY
Our services are not directed to children under 13. We do not knowingly collect personal information from children without parental consent. If you believe a child has provided us with personal data, please contact us immediately.
6. YOUR RIGHTS & CHOICES
Access & Correction: You may request access to or
correction of your personal data.
Opt-Out of Targeted Advertising: You can opt out of
interest-based ads via your device settings.
Delete Account/Data: Developers may delete their
account via dashboard; end-users may request deletion by
contacting us.
Cookies: Manage cookie preferences through your
browser settings.
7. INTERNATIONAL TRANSFERS
Your information may be transferred to and processed in countries other than your own, including China and other jurisdictions where our service providers operate. We take appropriate safeguards to ensure your data is protected in accordance with this policy.
8. CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new policy on this page with an updated "Last Updated" date.
9. CONTACT INFORMATION
If you have any questions about this Agreement, please
contact us at:
support@haiken-culture.cn.
221JianTang Road, HongZhou, ZheJiang, 310000, China.
For TikTok-specific inquiries, you may also refer to TikTok's Privacy Policy.